I’m Inês, UX certified by NNG, Head of Design & TV/Display design expert.

Lately I’ve been involved with TV app projects on Amazon Fire TV, Roku, Sky, Samsung, Comcast, Android TV, KPN, and Ziggo.

About me


Past Residences
The Netherlands


· Traveling
· Longboard skating
· Yoga
· Cooking
· Drawing, all kinds of art
… & collecting beach treasures!

Product Strategy For Designers by Femke
UX Certification by NNG
Design Thinking Summer course by Aalto University
Design Bachelor by University of Aveiro
Motion Graphics Post-graduation by IDEP
New Media Technology Bachelor by University of Aveiro

Key Expertise
· Leadership
· Management
· UX Design
· Improvement of processes
· Brainstorm facilitator
· Mentoring

My recommendations

I’m also happy to connect you with a reference person for more insights.

"I've had the pleasure to work closely with Inês for over 3 years. Throughout that time, I've come to know her as a brilliant UI/UX designer and an experienced, natural team leader. Amongst other things, she was responsible for locking down product requirements with important partners like Amazon and really excelled at that. Even during the most intense moments, Inês always kept her cool and maintained her trademark positive energy that is quite contagious. I highly recommend Inês if you need to get the job done and keep everyone happy and in a good mood!"

"I have had the pleasure of working with Ines at XITE for 2,5 years and can highly recommend her as a UX Design Manager. As a manager, Ines is genuinely invested in all her team members, supporting their growth and encouraging them to push boundaries, think outside the box, develop new skills and adopt better design practices. Personally, I have immensely enjoyed working with Ines. I have no doubt she’ll continue to inspire colleagues and design the best user experiences in any future projects. She is a real asset to any organisation lucky enough to have her on board."

Darina Kozlova / Product Manager / XITE

"I had such a pleasure working with Inês on XITE. She delivers high quality designs and pays great attention to details. She’s also the key role in the cross team collaboration that make alignments across product, engineer and design team. She’s always passionate about the work and dives deep into the problem area. Can’t wait to see more excellent work from her!"

"Inês is a fantastic leader, demonstrating empathy and excellent communication skills that foster strong collaboration. Her dedication to improving our team's organization and planning is evident in initiatives like daily priorities, new templates, workshops, and design principles. We're on the right track thanks to her leadership!"

"I’ve had the pleasure of working with Inês for over 7 years at XITE, and what I’ve always admired is her innovation and boundless creativity. Whatever Inês creates you can be sure will be user-centric and aesthetically pleasing. She goes out of her way to put herself in the customer’s shoes and understand their experiences, and thinks deeply about how to make every aspect of their journey intuitive and engaging. She approaches her work with such enthusiasm that it makes it an absolute joy to collaborate with her, and she has motivated me and everyone around her to strive for excellence."

"Collaborating with Ines at XITE has been a remarkable experience. As our Head of Design, she brings a rare blend of creativity and dedication to our projects. Her vibrant and bubbly personality also adds positivity to our workplace. I wholeheartedly recommend her for her exceptional design skills and her vibrant personality."

"It is a pleasure working with such a great UX Designer. Inês is communicative, collaborative and a kind person to work with. Her immense knowledge and experience in the field of UX Design really shows on the work she does. She deeply focuses on user centered design and UX flows as well as keeping in mind the platform constraints and developer experience. I feel lucking to work with such passionate and kind person."

Aakash Sigdel / Full Stack Developer

"Inês is a synonym of passion for UX. As my supervisor, I everyday learn something new from her. She's a creative and open-minded problem solver, really thinking out of the box, and I personally feel super free when working together with her. She's constantly improving her skills and sharing her findings with the team, which gives a dose of daily inspiration to all. I've also learnt to be a better team player having her around, because she's really good with communicating with different teams. Last but not least, one of her strengths is she always keeps everything organised within the team, which has saved our lives multiple times. I can assure any design team would be lucky to have her."

Diana Teodoro / UX Product Designer / XITE